The training you receive this quarter will culminate in a final media piece of 3 to 5 minutes. This piece will include still images, a carefully mixed, multitracked soundtrack, titles and credits. The first step in this process is to articulate what it is that you hope to communicate to your audience.

Each proposal must include:

1. A clear statement of purpose (theme). An example would be "The average American in today's world is bombarded with advertising slogans and images that treat women as objects. This trend needs to be acknowledged and reversed." Or, your statement of purpose could be more abstract for a different kind of piece, e.g. "The weather in Olympia in the winter often causes students to feel blue, coloring their experiences of the local community."
2. A description of your primary audience. Understand, your audience will almost certainly be larger than the target audience, but you should understand to begin with who your target is. This may affect decisions you make about language, editing style, etc. For instance, in the second example above, the target audience is fellow Evergreen students.
3. The intended style of your presentation. Examples are educational, comic, abstract, narrative.
4. A description of your resources. Will you work with original images and sounds, images from books, magazines, the internet, hand illustrations, etc.? Remember, the focus of the assignment is on still images; use of motion video must be approved by your instructors in advance.
5. List of any additional resources you may need. Cameras, lighting, special microphones, talent, piles of money? If you don't know for certain at this point, don't worry. This is designed to give us a "heads up".